Quick Hits

Dontree, the charismatic and accomplished leader, has recently transitioned to the role of the Chief Technology Officer at Insight Era Co.,LTD. Here, he successfully guided the development of cutting-edge products, DOM and CENT. A graduate of Silpakorn University with a degree in Computer Science, Dontree has always been passionate about natural language processing, an interest that continues to shape his career.

His new role sees him focusing on the NLP Product and Social Listening tools. A hands-on leader, Dontree is involved in devising strategic develop product, ensuring their vision aligns with the ever-evolving digital landscape of MarTech. His insight into how software can improve business processes has proven invaluable in this position, helping partners unlock their full potential.

In his university days, Dontree was not only recognized for his technical prowess but also for his artistic endeavors as the lead guitarist in a band, complete with a cool Sek Loso haircut. This blend of art and science has helped him develop a unique approach to problem-solving in the tech industry.

Since graduation, his professional journey has seen him contributing to the development of the ITax Application, managing WhiteSpace’s Back Office Management software as a one-man solution, and directing engineering efforts at the OTV platform. All these experiences have prepared him for his current role, where he is not only a strategic guide but also a team builder, ensuring the right mix of skills and talent are allocated to partner projects.

Even with these responsibilities, Dontree continues to influence the tech industry through his Agile-focused group, UnderscoreThai, and his thought-provoking blogs on Medium.com. His latest role in shaping digital transformation strategies and fostering team development only underscores his commitment to driving innovation and growth within the tech ecosystem. With his guidance, businesses are more equipped to navigate the digital future and achieve their strategic goals.